Lingerie By Rihanna
Get Started
New Xtra VIP Xclusive | 2 For $29 Bras & Bralettes + Free Shipping
Get Started
Lingerie By Rihanna
Get Started
The choice is yours: when you become a VIP member, shop or skip to avoid a £49.95 subscription charge. All charges become a VIP member credit that can be spent at anytime! To avoid the charge, make another purchase or log into your account and click the “skip the month” button on your boutique page by the 5th of every month.

This Month's

Best Selling Styles
Microfiber T-Shirt Bra | New VIP Offer: 2 for $29

T-Shirt Bra

10 Colours available

Shop
Scalloped Lace Bralette | New VIP Offer: 2 for $29

Lace Bralette

10 Colours available

Shop
Microfiber Balconette Bra | New VIP Offer: 2 for $29

Lace Cheeky

10 Colours available

Shop
Scalloped Lace Brazillian | New VIP Offer: 50% Off

Unlined Lace Bra

10 Colours available

Shop
Strapless Bra | New VIP Offer: 2 for $29

Savage X Bralette

10 Colours available

Shop
Glissenette High-Waist | New VIP Offer: 50% Off

Lace Cheeky

16 Colours available

Shop
Racerback Push Up Bra | New VIP Offer: 2 for $29

Babydoll Lace Flyaway Cami

2 Colours available

Shop
Daisy Ruffle Thong | New VIP Offer: 2 for $29

Glissenette Bralette

2 colors available

Shop

Rihanna's

Favorites
Rihanna's Favorites

"My vision for Savage X has always been inclusivity, has always been having women feel confident and expressing themselves through a little lace, a little corsetry, a little T-Shirt bra"
- Rihanna

Rihanna's Favorites Rihanna's Favorites
Rihanna's Favorites Rihanna's Favorites

Awarded Best Everyday Bra by Cosmopolitan

T-Shirt Bra
Rihanna's Favorites

The bestselling bra we can´t keep in stock is back. Grab it before your size sells out!

Shop
Get Started

Featured Categories

This Month's New Arrivals

This Month's

New Arrivals

Shop
Xtra VIP Member Xclusives | The Xtra Shop

Xtra VIP Member Xclusives

The Xtra Shop

Shop
Sleepwear & Lingerie Sets

Sleepwear & Lingerie

Sets

Shop

1.8+ million followers

#Savagexfenty
Savage X Fenty
Savage X Fenty
Savage X Fenty
Savage X Fenty
Which Savage X Are You?
Get Started

Savage X

In The Press
Savage X In the Press
Instyle | "But instead of simply launching another celebrity-backed brand, she chose to launch something that packed a punch; both in terms of product and power."

Instyle

"But instead of simply launching another celebrity-backed brand, she chose to launch something that packed a punch; both in terms of product and power."
Business of Fashion | "Diversity is not a trend."

Business of Fashion

"Diversity is not
a trend."
Vogue | "Again, Rih has given us the confidence, the approval to be ourselves–and all while she holds a heart-shaped whip!"

Vogue

"Again, Rih has given us the confidence, the approval to be ourselves–and all while she holds a heart-shaped whip!"
Yahoo | "

Yahoo

"Rihanna's Savage X Fenty Lingerie Show Was a Master Class in Diversity"
30 Day Fit Guarantee! 30-Day Fit Guarantee! Bras

Lingerie is personal - you deserve to shop with confidence! if you're not completely happy with your purchase, you have 30 days to return any item for free.
*Exclusions and limitations apply. See Terms of Service for additional details.

Undies

DISCLAIMER: Exclusions and limitations apply. See Terms of Service for additional details.

Being a VIP is Easy

1

Quiz

Discover your Savage style!

2

Shop

New styles drop every month.

3

Save

25% off every style, every day.

Get Started Shop

How Xtra VIP Membership Works

As part of the Xtra VIP Membership program, you will save up to 25% on full priced styles and get access to members-only Xclusives.

SHOP OR SKIP THE MONTH

By the 5th of the month, sign into your account and either shop or click “skip the month”. If you shop or skip you won’t be charged for a member credit that month.

VIP MEMBER CREDITS

If you don’t shop or skip between the 1st and the 5th of the month, you’ll be charged £49.95 for a member credit on the 6th. You may redeem your credits at any time.

CANCEL ANY TIME

If you’re not completely satisfied with your VIP membership, cancel any time by calling 020 3936 1112. (10am - 6pm, 7 days a week)

Get Started Get Started
Lingerie By Rihanna
Get Started
New Xtra VIP Xclusive | 2 For $29 Bras & Bralettes + Free Shipping
Get Started
Lingerie By Rihanna
Get Started
The choice is yours: when you become a VIP member, shop or skip to avoid a £49.95 subscription charge. All charges become a VIP member credit that can be spent at anytime! To avoid the charge, make another purchase or log into your account and click the “skip the month” button on your boutique page by the 5th of every month.

This Month's

Best Selling Styles
Microfiber T-Shirt Bra | New VIP Offer: 2 for $29

T-Shirt Bra

10 Colours available

Shop
Scalloped Lace Bralette | New VIP Offer: 2 for $29

Lace Bralette

10 Colours available

Shop
Microfiber Balconette Bra | New VIP Offer: 2 for $29

Lace Cheeky

10 Colours available

Shop
Scalloped Lace Brazillian | New VIP Offer: 50% Off

Unlined Lace Bra

10 Colours available

Shop
Strapless Bra | New VIP Offer: 2 for $29

Savage X Bralette

10 Colours available

Shop
Glissenette High-Waist | New VIP Offer: 50% Off

Lace Cheeky

16 Colours available

Shop
Racerback Push Up Bra | New VIP Offer: 2 for $29

Babydoll Lace Flyaway Cami

2 Colours available

Shop
Daisy Ruffle Thong | New VIP Offer: 2 for $29

Glissenette Bralette

2 colors available

Shop

Rihanna's

Favorites
Rihanna's Favorites

"My vision for Savage X has always been inclusivity, has always been having women feel confident and expressing themselves through a little lace, a little corsetry, a little T-Shirt bra"
- Rihanna

Rihanna's Favorites Rihanna's Favorites
Rihanna's Favorites Rihanna's Favorites

Awarded Best Everyday Bra by Cosmopolitan

T-Shirt Bra
Rihanna's Favorites

The bestselling bra we can´t keep in stock is back. Grab it before your size sells out!

Shop
Get Started

Featured Categories

This Month's New Arrivals

This Month's

New Arrivals

Shop
Xtra VIP Member Xclusives | The Xtra Shop

Xtra VIP Member Xclusives

The Xtra Shop

Shop
Sleepwear & Lingerie Sets

Sleepwear & Lingerie

Sets

Shop

1.8+ million followers

#Savagexfenty
Savage X Fenty
Savage X Fenty
Savage X Fenty
Savage X Fenty
Which Savage X Are You?
Get Started

Savage X

In The Press
Savage X In the Press
Instyle | "But instead of simply launching another celebrity-backed brand, she chose to launch something that packed a punch; both in terms of product and power."

Instyle

"But instead of simply launching another celebrity-backed brand, she chose to launch something that packed a punch; both in terms of product and power."
Business of Fashion | "Diversity is not a trend."

Business of Fashion

"Diversity is not
a trend."
Vogue | "Again, Rih has given us the confidence, the approval to be ourselves–and all while she holds a heart-shaped whip!"

Vogue

"Again, Rih has given us the confidence, the approval to be ourselves–and all while she holds a heart-shaped whip!"
Yahoo | "

Yahoo

"Rihanna's Savage X Fenty Lingerie Show Was a Master Class in Diversity"
30 Day Fit Guarantee! 30-Day Fit Guarantee! Bras

Lingerie is personal - you deserve to shop with confidence! if you're not completely happy with your purchase, you have 30 days to return any item for free.
*Exclusions and limitations apply. See Terms of Service for additional details.

Undies

DISCLAIMER: Exclusions and limitations apply. See Terms of Service for additional details.

Being a VIP is Easy

1

Quiz

Discover your Savage style!

2

Shop

New styles drop every month.

3

Save

25% off every style, every day.

Get Started Shop

How Xtra VIP Membership Works

As part of the Xtra VIP Membership program, you will save up to 25% on full priced styles and get access to members-only Xclusives.

SHOP OR SKIP THE MONTH

By the 5th of the month, sign into your account and either shop or click “skip the month”. If you shop or skip you won’t be charged for a member credit that month.

VIP MEMBER CREDITS

If you don’t shop or skip between the 1st and the 5th of the month, you’ll be charged £49.95 for a member credit on the 6th. You may redeem your credits at any time.

CANCEL ANY TIME

If you’re not completely satisfied with your VIP membership, cancel any time by calling 020 3936 1112. (10am - 6pm, 7 days a week)

Get Started Get Started
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